Ann Gonzales
2025-02-03
Understanding Player Preferences Through Conjoint Analysis in Mobile Games
Thanks to Ann Gonzales for contributing the article "Understanding Player Preferences Through Conjoint Analysis in Mobile Games".
This study explores the evolution of virtual economies within mobile games, focusing on the integration of digital currency and blockchain technology. It analyzes how virtual economies are structured in mobile games, including the use of in-game currencies, tradeable assets, and microtransactions. The paper also investigates the potential of blockchain technology to provide decentralized, secure, and transparent virtual economies, examining its impact on player ownership, digital asset exchange, and the creation of new revenue models for developers and players alike.
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