Push APIs# Push API
## About Push APIs
Gaining colossal traffic from your customers is vital in generating leads for conversion. Maintaining constant contact with the customers helps to improve the engagement rate and ultimate SEO ranking. When achieving this goal, businesses need to use push notification services.
Push APIs are a set of functions and commands that tell your application to send a notification to the user when the app is not active.
## How a Push API work
The push notification API is built on a given programming language environment such as Python, Java, JavaScript, or whichever language is offered on the API platform. A developer needs to request an API key.
The key grants access to the API and checks whether the user is authorized to perform the API's requested actions. From the API console, you need to check for your preferred integrated development environment (IDE).
Most API platforms allow the use of different programming languages. The API uses HTTPS request protocols in calling functions. As a user, you must clearly define the request to call out the API when some triggers are activated.
Triggers are actions performed by the user on the device which they have installed your application. Some of the trigger actions include keyboard strokes, mouse clicks, or unlock in mobile devices. The API returns the endpoint request results using particular data formats like JSON, YAML, or XML.
## Users
**Developers** - When users frequent an application and use it, the application earns through that action. Every application in a device has been built with the ability to generate notifications. The developers use the APIs to incorporate the push notifications in applications and websites.
**Marketers** - New strategies to win over clients emerge as time goes by. Marketers in the online space use the Push API to send push notifications to their clients and those who visit their pages for the first time. This business strategy aims at converting visitors into clients and invites buyers to be repeat customers.
Marketers use the push notification APIs to determine the click rates to determine customer loyalty, customer behaviors, and to know the number of their existing customers.
The push APIs also allow marketers and business owners to acquire feedback from their customers. This information can be useful in making critical decisions about a company.
## Benefits
- Helps to send messages when there is the most significant likelihood for consumer engagements
- Provide flexibility as they are easy to customize to suit business preference
- Saves time and resources required for building such a product from scratch.
- Easy way to gather information for consumer behavior analysis
## Expectation
Push notification APIs serve the industry and will continue to be incorporated in the new applications.
Free examples of push APIs are PushyMe, SendPulse, and PushBullet.
## Best Push APIs
1. [Beeminder](https://rapidapi.com/beeminder/api/beeminder)
2. [OneSignal](https://rapidapi.com/dimashirokov/api/OneSignal)
3. [Wise Notifications](https://rapidapi.com/ciprian/api/wise-notifications)
4. [PubNub Network](https://rapidapi.com/pubnub/api/pubnub-network)
5. [BotDelive](https://rapidapi.com/rumad/api/botdelive)
6. [Messente](https://rapidapi.com/messente/api/messente)
## Push API SDKs
All Push APIs are supported and made available in [multiple developer programming languages and SDKs](https://docs.rapidapi.com/v2.0/docs/getting-started-with-rapidapi-sdks) including:
1. Node.js
2. PHP
3. Python
4. Ruby
5. Objective-C
6. Java (Android)
7. C# (.NET)
8. cURL
Just select your preference from any API endpoints page.
[Sign up today for free on RapidAPI](https://rapidapi.com/signup) to begin using Push APIs!
Messente group messaging platform provides an HTTP-based PushSMS interface additionally to the web-based message sending tools. In order to use the HTTP-based interface please activate your API account on the Messente web page.
It's reminders with a sting! Or, goal-tracking with teeth. Mind anything you can graph — weight, pushups, to-do tasks completed — by replying with data when Beeminder prompts you. Or connect with a service (like Fitbit) to report automatically. We plot your progress on a Yellow Brick Road to your goal. Keep all your data points on the road and Beeminder will always be free. Go off the road and you (literally) pay the price.
The PubNub Network makes Real-time Communications Simple with an easy API. Two Functions: Send/Receive (Publish/Subscribe). We provide a web-scale API for businesses to build scalable Data Push communication apps on Mobile, Tablet and Web. Bidirectional JSON. Ask for commit access - via Twitter: @pubnub - via IRC: #pubnub on FreeNode