Pricing Challenge:

In retail, pricing the products properly is not that easy. While considerations to margin and markup are greatly influencing the final price, finding the right “rounding” is tricky.

This API uses AI to cleverly calculate sales prices optimized to move products off-the-shelves. That said, pricing also depends on your brand strategy, hence the optimizer offers solutions adapted to low-cost leaders, traditional retail shops, and firms looking at leveraging advances in buyer psychology.